Embracing Complexity

We cannot solve our problems with the same level of thinking that created them.

Albert Einstein

Case Study

Embracing Complexity

We think twice before advising clients to suppress complexity; rather, competitive companies create value by riding it!

Complexity –situations where problems are multi-dimensional (technical, financial, political, social/cultural), interfaces are many, where data is contradictory and the cause and effect arrows reveal significant interconnectedness to other problems, i.e., show emergence – is a fact of life.

We say complexity is not a roadblock to creating value… far from it! It is a natural barrier to entry for the timid and mediocre. Strong companies can create value in the market place by navigating and embracing it.

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